Better Local Marketing

Ten Simple Steps to More Customers through Better Networking

by Kevin Stirtz

The purpose of networking is to make contact with people who might need what you offer. It's the first step in the sales cycle. It's a great way to meet people in a "non-selling" setting. So, don't sell. Meet and greet. Ask people about their businesses. Be friendly and relaxed. Enjoy yourself. Get to know people. If and when someone appears to meet your target criteria, ask for their business card. Then follow up with them later to see if there might be a fit.

The Man with 5,000 Business Cards

by Leni Chauvin
http://www.superstarnetworking.com/

A few years ago, while leading a seminar on the Secrets of Superstar Networking, I began to address the importance of forming quality relationships with people of like mind. The establishment of, and the careful attention to good, solid relationships, in my opinion, is the foundation upon which every strong referral network is built. It’s not the number of people you know that counts, but the quality of the relationships you have.

(Read the full article)